Lars

Folkers

Marketeer & Contentspecialist

Why me

I am a passionate, enthusiastic, disciplined and communication graduated. I have specialized myself in Art & Copy, meaning that I’m good in text and visuals. I developed skills in the marketing and communication field in where I explored consumers tribes related to a brand. I used my knowledge at Advertising Agency The Right One (Amsterdam, Netherlands), and the latest at Seamore. For this Dutch startup, I worked on marketing communication and content where for I created innovative marketing approaches and stories.

I’m strong in creating content(marketing) and communication plans. The productions and coordination content is in my skills (text, visuals, Adobe Creative Suit). Next to this I’ve experience in (social media) advertisement and concept development. Whiting my roles, I’ve been involved with project management, pitch presentations, advising and support and briefing of partners in creation or clients.

professional skills

Innovative and solution-oriented

80%

Copywriting

70%

CMS (e.g. WordPress)

75%

(content)marketing materials

85%

SEO/SEA

75%

Creating (visual) concepts

85%

Google Analytics & AdWords

70%

Online communications

80%

MS Office

70%

skills

Keeping content up to date & ensuring quality, uniformity,
shape and consistency

Write content, planning and responsible for the final editing

Review (new) content and customize and tweak it

A good feeling of design and knowledge of image editing

Strong communication skills in both Dutch and English

Understand a brand and her target audience in no time

WORK EXPERIENCE

0,3

april 2016 / Present
Contentspecialist at Seamore

Responsible for coordinating the (marketing)communications output within Seamore. Marketing communications embodies the whole process: From client relations, PR and marketing strategies, to the creative side of promotions, advertising, artwork and stories.

Amsterdam (NH), The Netherlands

1,3

april 2016 / november 2017
Marketing and communication at Seamore

Responsible for coordinating the (marketing)communications output within Seamore. Marketing communications embodies the whole process: From client relations, PR and marketing strategies, to the creative side of promotions, advertising, artwork and stories.

Amsterdam (NH), The Netherlands

1,3

jan 2015 / april 2016
Junior creative at Reclamebureau DeWare

Responsible for creating visual concepts in response to clients’ briefs and relaying them to the art director. Involves all media platforms, including: Digital communications, websites, apps and emails, Marketing materials, Press and print advertising, Logos and branding.

Amsterdam (NH), The Netherlands

0,5

aug 2014 – jan 2015
Design internship at Reclamebureau DeWare

Responsible for generating original visual executions that are both exciting and creatively attractive. The work demands creative flair, up-to-date knowledge of industry software and a professional approach to time, costs and deadlines.

Amsterdam (NH), The Netherlands

1,5

APR 2016 – Dec 2010
front office medewerker at Dierenpark Emmen

Responsible for welcoming guests and handling any complaints. By being a friendly and easy going personality while also being very perceptive and disciplined. Giving accurate information since a customer-oriented approach was essential. The goal was to make guests and visitors feel comfortable.

EMMEN (DR), The Netherlands

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